Hello Friends We are Offering Best affordable Digital Marketing Course by Highly Experienced trainer (14+ Year) by Jai Sir. Our Institute Located Vasundhara ,Ghaziabad Near Vaishali Metrol Station, Indirapuram in Just 3 km away.
This is Our Digital Marketing Module Page, I Hope You Will Learn 100% Part from Our Coaching Training.
Why Should You Join Digital Marketing Coaching?
Topics We Covered
Module I - Digital Marketing Overview
►What is SEO (Search Engine Optimization)?
►What is SERP (Search Engine Results Pages)?
►What is SEM (Search Engine Marketing)?
►What is SMO (Social Media Optimization)?
►What is SMM (Social Media Marketing)?
►What is Blogging & Purpose of Blogging?
►What is Adsense & Affiliates?
►What is Email Marketing?
►What is Mobile Marketing?
►What is Online Reputation Management?
Module II – Domain Registration Web Designing & Hosting
►Website Designing & Hosting
►What is HTML, PHP, CSS & Java Script
►Different Kind of Websites
►Static & Dynamic Websites
►Start Designing Websites
►Purchasing Domain Names
►Purchasing Web Hosting
►Connecting Domain & Hosting
►FTP Users & Using File Zila.
►Domain Control Panels
►Web Hosting Control Panels
Module III– Keyword Research with Google Keyword Planner
►What are Keywords and Key phrases
►Why Keywords are Important in SEO
►What is Keywords Research
►Why Keyword Research in Important in SEO
►What is Google Keyword Planner
►How to Use Google Keyword Planner
►Analyzing Keyword Competition
►Exact, Phrase and Broad Match in Keywords Research
►Finding Best Keywords for Our Website.
Module IV - SEO (Search Engine Optimization) Course
On Page Optimization - SEO
►Getting Started with Head Section
►Understanding On Page SEO?
►Domain Name Selection & URL Structuring
►Head Section Optimization
►Meta Tags Optimization
►Optimizing Title Tags, Description Tags, Keywords Tags, Robots Tags
►Optimizing Open Graph Tags
►Redirection Tags
►SEO Friendly Content Writing
►Heading Optimization
►Keyword Density, Keyword Spamming and Keyword Stuffing
►LSI (Latent Semantic Indexing) Technique
►Image Optimization Strategies
►Link Optimization Strategies
►Robots File Creation
►XML Sitemap Creation
►Sitemap Submissions
Off Page Optimization – SEO
►What is Off Page SEO?
►Why Off Page is Important?
►What Are Backlinks?
►Backlinks Creation Methods
►Difference Between Do Follow and No Follow Backlinks
►What is Google Page Rank
►How To Increase Google Page Rank
►Web Directory Submissions
►Social Bookmarking
►Article Writing & Submission
►Press Release Writing & Submissions
►Comment Writing
►Guest Blogging
►Classifieds posting
►Forum Posting
►Link Exchange (one way, two way and three way)
►Search Engine Submissions
►RSS Feeds
Search Engine Algorithms
►What Are Search Engine Algorithms
►Why Search Engine Create Algorithms
►Google Panda Algorithm
►Google Penguin Algorithm
►Google EMD Algorithm
►Google Humming Bird Algorithm
►Google Caffeine Algorithm
►Module V – Content Marketing
►Understanding Content Marketing
►Importance of content in Digital Marketing
►Finding Topics For Content Marketing
►Creating Fresh and Unique Content
►Tutorials and Event Based Content Marketing
►Content Spinning
►Grammar Checker Tools
►Duplicate Content Checker Tools
►Importance of Images in Content
►Content Syndication
►SEO friendly Content Writing
Module VI - SEO Tools
►AHREFS – Website Analysis Tools
►Backlinks Checker Tools
►Moz Domain Authority
►Moz Page Authority
►Plagiarism Checker Tools
►Automatic Sitemap Generator
►Google URL Submitter
►Google Site command
►Google Cache command
►Google Link command
Module VII – Google Webmaster Tools
►Understanding Google Webmaster Tools
►Importance of Google Webmaster Tools.
►Setting Up Google Webmaster Tools Account
►Adding Websites to Google Webmaster Tools
►Tracking the performance of website in Google Webmaster Tools
►Tracking clicks, Impressions, site Position and CTR’s
►Google Manual Penalties
►Google Automatic Penalties
►Using Google Link Disavow Tool
►www and Non www website versions
►GEO Targeting through GWT
►Link Analysis through GWT
►Internal Link Analysis through GWT
Module VIII – Google Analytics Tool
►Understanding Google Analytics Tool
►Why Google Analytics Tool is Important
►Starting with Google Analytics Tool
►Setup an account with Google Analytics Tool
►Adding site to GAT
►Tracking visitors through GAT
►Location, Browser, OS and Device tracking through GAT
►Real time and offline tracking through GAT
►USE behavior tracking through GAT
►Module IX - PBN Private Blogs Network
►Understanding the concepts of PBN
►Why and Why not to create a PBN
►How to create a Private Blog Network
►How to find Domains for a PBN
►How to find hosting for a PBN
►How to start building links with PBN
Module X – Google Business /Places Listing and GEO Targeting
►What is Google Business?
►How to get listed at Google Business Center?
►Google Business Verifications
►Setting Up your Business Profile in Google Places.
►Setting Up Profile Pictures and Cover Photos in Google Business.
►Creating Reviews in Google Places
►Google Business Listing Optimization
Module XI - Search Engine Marketing (Google Adwords)
►SEM Introduction
►Understanding Google Adwords
►Account Creation and Setup in Google Adwords
►Campaign Management
►Understanding Text, Display and Video Ads.
►Sign-Up With Google Adwords
►How to select Keywords for PPC Campaign
►Creating ADs for your PPC Campaign
►How to Manage bids in PPC Campaign
►Creating Display Ads
►Creating Text Ads
►Creating Video Ads
►Ad Extensions
►Monitoring Clicks, Impressions and CTR’s in Adwords
►Making Payments in Google Adwords
Module XII - Google Adwords Certifications
►Google Adwords Exams Theoretical Preparation
►Sign Up for Google Adwords Certifications
Module XIII - Email Marketing
►What is Email Marketing?
►How to Create Email ID’s List?
►How to Create HTML Emails?
►Bulk Mailing Through Softwares
►Sending Emails in Inbox
►Conversion Tracking
►How to Save Your ID from Black Listing?
Module XIV - ORM - Online Reputation Management
►What is ORM?
►How to Manage ORM?
►Creating Positive Reviews.
►Optimizing Review Pages.
Module XV - Mobile Marketing
►What is Mobile Marketing?
►Sign-Up With Mobile Marketing Sites?
►Creating Mobile Marketing Campaigns
►Collecting Database
►Sending Bulk Messages
►Tracking Conversions
Module XVI- Social Media Optimization / Marketing
►What is Social Media (Basics)?
►Why Social Media is Important for Online Promotion?
►Different kind of Social Media and Networking Sites.
Facebook
►How to create a page on Facebook?
►How to Promote your business on Facebook?
►How to Increase likes for your facebook page?
►How to Add Facebook Fan Page On Your Website?
►Difference in Facebook profile, page and groups.
►How to Join Groups and Promote your business.
Pinterest
►What Pinterest is?
►How to Create Pins for Promotion on Pinterest?
Twitter
►What is Twitter?
►Why Twitter is Important?
►How to Create a Twitter Business Page?
►How to Twitter Page for Organic Search?
You Tube
►Why You Tube?
►How to Create Videos?
►Understanding Video Marketing
►Link Building With You Tube
Module XVII – Blogging/ WordPress
►What is Blogging?
►Purpose of Blogging?
►How to Blog?
►What is WordPress?
►Wordpress.org & Wordpress.com
►How to Setup a Blog on WordPress?
►WordPress Themes.
►WordPress Plugins.
►Setting Up Navigations and Menus.
►WordPress Widgets.
►How to SEO of a WordPress Blog/ Website?
►Internal Linking in WordPress
►WordPress site Backup
Module XVIII - Blog Monetization
►What is Blog Monetization?
►Why to Monetize a Blog?
►Blog Monetization with Google Adsense
►Blog Monetization with Affiliates
Module XIX – Google Adsense
►Understanding Google Adsense
►How to apply for Google Adsense
►How to easily get Approved with Adsense
►Difference between Text and Display Ads
►Placing Advertisements on you Blog or Website Custom and URL channels
►Optimizing Google Adsense Ads for best performance
►Allow and Add categories
►Performance Reports
►How to earn money with Google Adsense
►Getting Cheques from Google Adsense
Module XX - Affiliates Marketing
►Understanding Affiliates Marketing in Amazon, Click Bank etc
►Difference between Adsense and Affiliates
►How Affiliates Marketing works
►How to apply for Affiliates
►Direct and In-Direct Affiliates Marketers
►How to create coupons in Affiliates Marketing
►How to Earn money with Affiliates Marketing
►Applying as an affiliate at Amazon, Flipkart and other major Ecommerce websites
►Optimizing Affiliates for best performance
Module XXI – Ecommerce Marketing
►Understanding Ecommerce Marketing
►Different Kind of Ecommerce Platforms
►Major Ecommerce portals in India
►Creating Ecommerce Websites
►How to Promote your Ecommerce Website?
Module XXII – Lead Generation
►What is lead generation
►Lead generation with SEO
►Lead generation with Adwords
►Lead generation with B2b and B2C
►Lead generation with SMS Marketing
►Lead generation with Email Marketing
Module XXIII – Landing Pages
►Understanding Landing Pages
►Why Landing Pages are important
►Creating Landing Pages
►Landing Page Templates
►Landing Page Analysis
Module XXIV – Freelancing
►Understanding Freelancing
►Freelancing Websites
►Sign Up with Freelancing Sites
►Getting Projects through freelance websites
Also we Learn some Black Hat Techniques .
So No Waste Your Time and Join Our Digital Marketing Program for Learn, Earn.
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